Brightpearl Blog

Web design is important: Chance to get a full day’s design work for half price.

The design of your website is the first thing that a potential customer will notice when they reach your site. We all know that first impressions count and therefore it is essential that the design of your site has the right impact. Scientific studies show that people make a judgement in less than second about whether or not they like and trust a website.

Think about it yourself. When you’re traversing the web looking for a product are you more likely to buy from a well-designed site or a badly designed one? Even if the product is more expensive most people will buy from the site they feel looks most trustworthy and that is easiest to use and navigate.

People are wary of badly-designed websites not trusting that they will actually get the items that they have ordered. They would rather not take the risk and pay a little bit more for the reassurance that a well-designed site brings them. Badly-designed sites are usually harder to navigate than well-designed ones causing people to get frustrated and move away. With the advent of the Internet people no longer even have to walk to another shop, with a mere flick of their fingers they can have left your site never to return, so you need go that extra mile to hold their attention.

With more and more shoppers moving online every day it is as important for you to keep your website looking as good as you would if you had a physical store. Would you go to a shop with badly stacked shelves, which was messy or difficult to walk around? And if you did go there would you expect to be spending big money? If you wanted to charge a decent price for your products then you need your “shop window” looking good to encourage customers in and to inspire them to buy.  So, think about your homepage in these terms, imagine it is your shop window and that you need to use it to radiate reassurance and temptation to potential customers to get them through the door (which they need to able to find).  Once inside they still need reassurance but also want to be able to find what they are looking for and be able to find it easily otherwise they’ll leave. Make sure the rest of your site is designed to be both beautiful and usable as well.

Now, take a look at your website (if you don’t have one it’s probably time to start thinking about one). Is it time for an update? Could a bit of extra design take your business to the next level? Could you get a few more customers through the door?

With this is mind Brightpearl has decided to offer the first 20 people to email us a free consultation & half price discount on a day’s worth of design for their Brightpearl website. Instead of for £600 we’re offering a full day’s design work for only £300. This includes free web consultation that will help you get the most out of the time. Making sure that we understand what you want to achieve, and can implement it for you.

Using custom fonts on your Brightpearl website

Traditionally, only “web fonts” have been available to use on web pages; those fonts that are present on everyone’s computers. The old chestnuts like Arial, Courier, Times New Roman and so on. A custom font face can really help define your brand – and distinguish you from other sites.

There are a number of different ways to use custom fonts, ranging from embedded font files through to javacript rendering. Typekit.com is a javascript method, replacing your default font design with one from their selection of thousands. They offer a free plan, too.

Here’s how to use custom fonts on your Brightpearl website:

1/ Make sure you’ve got a Brightpearl website on your account. Watch the website playlist on our Youtube channel if you’re not familiar with how websites work on Brightpearl. Even if you’re on a paid account, you can trial the website module for free!

2/ Sign up for a TypeKit account at www.typekit.com

3/ Copy the javascript code from your Typekit account

Copy the Javascript code

Copy the Javascript code

4/ In Brightpearl, go to the website dashboard, then Snippets. If you’ve already got a _HEAD snippet, then add the javascript code to that. If you don’t yet have a snippet with the code “_HEAD” (you need the underscore at the start) then create one, and paste in the javascript code. Read more about Snippets here.

Paste the javascript into _HEAD snippet

Paste the javascript into _HEAD snippet

5/ From the TypeKit popup editor, choose the CSS hooks that you’d like to apply custom fonts to. Typically this is just headings; the two CSS hooks that Brightpearl output for you on every website, regardless of theme, are pageHeading and subHeading. Of course you can add extra CSS hooks into template content too if you’re comfortable with HTML.

TypeKit editor

TypeKit editor

6/ Publish the font kit and check your website!

Custom fonts on your website!

Custom fonts on your website!

Want to increase conversions on your website? Put together a great “About Us” page

I notice that some of our new customers launching Brightpearl-powered ecommerce sites have chosen not to (or perhaps just forgotten or perhaps not had the time to) put up an “About Us” page as part of the top-level navigation of their sites.

Which is odd, given that (just to pick an example) the “About” page on our own website at www.brightpearl.com is one of the most visited pages on our site (and one that has among the lowest bounce rates– suggesting it helps keep visitors engaged). From watching my own browsing behavior, I know that I tend to click “About Us” links almost immediately on arriving at the page of a company I don’t already know well– very often (perhaps usually) *before* I look at any of their products; even if I’m buying a total commodity product that I already know I want.

It feels like the part of the site where I can see if an online retailer is ‘real’– no matter how elaborate their product pictures might be. And it’s also where I get the most straight talk from companies about what they do well and why. So when our customers don’t use this simple, almost universal tool for building rapport I worry that they might be missing a golden opportunity to improve conversions on their websites. It’s one thing if you’re Amazon or Apple or any other well-known brand– but if you’re growing and hoping to attract new traffic and visits from people who might never have heard of your business, why not take a moment to increase their confidence in you?

And to go a step further, there are a few things we’ve learned that make for an especially effective page:

1) Talk about the real people behind the business. People connect with people before they connect with brands– if you’re a new business growing in the face of competition from the big guys, this is something you can do far better than them: tell your founding story, show off your passionate team, your talented employees, even your suppliers if appropriate– any person who contributes to delivering your products or services. It’ll increase the human bond between your business and your visitors. Brightpearl customer Wiggly Wigglers does a great job of this: http://www.wigglywigglers.co.uk/life/meettheteam

2) Tell us why you’re great at what you do. The About Us page is a fantastic opportunity to speak directly to your prospects and customers about how you are different. Look at it another way (a really important way, actually) it’s another chance to tell customers what’s in it for them to buy from you instead of from the next guy or girl; maybe you have the best selection of product in their region, maybe you know this category better than anyone else and have spent 20 years learning which products or services work best for customers, or maybe your after-sales service is unmatched. Whatever it is, even if you’ve said it elsewhere, say it here.

3) Tell us where you’re based. Remember, this page is all about building trust. Locating your company in the real world– even if it’s a barn in the middle of nowhere– can actually help build confidence and trust. Don’t be shy, and more importantly, don’t assume people don’t care. Take a look at customer Olga Olsson’s site for a great, simple example of how powerful location can be for you: http://www.olgaolsson.com/about/rio-atelier-c-299_331.html

So no matter how much you care about the products you sell or the services you provide, no matter how much time you spend getting the pictures perfect, the layout just right or the item copy compelling and flawless, don’t forget your About us page– don’t skip it! Tell us about you because we’re more likely to reward you with our business if you do.

We’ve put together a short video to show you how to add an “About Us” page to your own Brightpearl website – watch it here.

FREE business cards brought to you by Brightpearl and Moo.com

mooBusiness cards are essential for any company looking to drum up fresh business. And with the events season fast approaching, conferences and exhibitions are a great way of picking up new leads and customers. Tailoring your business cards to the event you’re attending will help you stand out from the crowd so we’ve teamed up with MOO, an award winning online print business, to bring you a fantastic offer.

MOO are offering Brightpearl blog readers 50 business cards – absolutely free! You can choose up to 50 different photos or images to display on the back of your cards and use your own logo and text with a range of MOO’s free business card templates. What’s more, this offer of free business cards is open to our blog readers from anywhere in the world. You can get more info and start making your business cards online by visiting the Brightpearl page on the MOO website.

Add an Olark chat widget to your website

Listening to your customers is Good Thing. Providing them with ways to access your support team is also a Good Thing, which is why we love Olark. It’s a service that lets you put a live chat box onto your website and communicate with your users as soon as they have problems. You can be talking with lots of customers all at once, which means you can multi-task too.

Here you can see one in operation on a website powered by Brightpearl;

Add an Olark widget to your website

Add an Olark widget to your website

Adding the widget to your own website

The widget is javascript, which means that you can’t paste it directly into the page or template content. You’ll need to put the code into a snippet, then add that snippet into your template.

  1. Sign up for an olark account, and install your chosen chat client (eg Google Talk)
  2. Create a new snippet, using any code you like, but something like “FOOTER” would be good.
  3. Add the olark javascript code into the snippet and save.
  4. Open your index.html template and add the snippet code [{FOOTER}] at the very bottom.
  5. Do the same for your home.html template
  6. Job done! You should now see the chat window on all your pages.
Latest updates from Brightpearl

The past couple of weeks have been pretty busy here at HQ! We’ve taken on two new Quality Analysts (software testers); Matt and Wesley, a new Product manager; Ananth, and Penelope has joined us to run online marketing.

This week, we’re releasing the following features and fixes:

Prior to this version, items only showed on your website if they had a non blank price for the selected price list. This was confusing a number of users – the website can now be set to show items with blank price (ie ALL items). There’s a setting in the website setup screens, and it’s OFF for existing users, which means that items won’t suddenly appear on your site with no price!

Brightpearl comes with a handy supplier portal, where your suppliers can log in and acknowledge Purchase Orders, print packing notes and let you know shipping information. There’s now a message on the PO edit screen to show if it’s been acknowledged.

The Purchase Credit process requires that you write off/send back specific stock items, rather than send back the oldest item using a FIFO method. We’re now preventing users from adding stock items to Purchase Credits to prevent confusion. The process for handling Purchase credits is outlined here.

If you’re selling items with multiple options on a Brightpearl website, then it’s important to prevent customers from checking out unless they have selected an option. The “Add to cart” button is now disabled when no options are selected, and the text is replaced by “Choose an option”.

We’ve fixed a bug where sister products with more than 1 option were causing duplicates to be reported in the stock audit trail.

You can now display the weight in order edit screen. This is a really handy feature that helps you judge how much shipping to charge. We’re working on connecting this weight up to the ecommerce shipping price matrix so that the system can tell you exactly what shipping is going to cost.

Rows in order edit screen change colour depending on stock levels – again another handy feature to let you know what’s going on as you make a sale.

You can now search for contacts in the “create quote/order” screen by postcode. This also applies to suppliers in the Purchase Order screen.

Reset prices button in order edit screen has been introduced – this is a handy feature when you are cloning sales to Purchases, or if you need to regenerate prices from the database after changing price lists on a sale.

The Statement import routine has been updated to use CSV only. We’ve been having no end of tickets raised due to Excel playing funny games with the date format, especially Excel on a Mac. OFX isn’t reliable enough either; almost every bank seems to interpret the “standard” in their own way … so it’s back to good old CSV – now you can’t go wrong!

Fulfilment for non stock items is now allowed – if you’re using Premium stock plan then you have the ability to part-ship a sales order from stock or supplier; you can now do this for items where you’re not tracking stock; just make sure that the item has a price on the supplier’s price list and it will appear in the options on the Goods-Out screen.

The Low stock report no longer shows “on order” items on drop-ship Purchse Orders. Stock on drop ship Purchase Orders is never going to arrive in your warehouse so it’s not on order! Read more about the drop ship processes here.

The product detail screen of your online shop now allows only configured permutations of sisters. Try experimenting with the different option display types.

The error when trying to reset all orders (and stock levels) has been fixed. If you are in your trial period, you can quickly reset all data to take you back to a clean slate.

We’ve tweaked the code slightly to support a new rounding algorithm across the whole system, following a situation where you couldn’t hit a gross value of 3.69 at 20% tax rate. We use the half-up rounding method, where 3.075 always rounds to 3.08 … other rounding methods are in the pipeline for those users in countries where this is not what you want.

Importing contacts from Excel using the Data Manager is no longer updating staff records, to prevent you from locking yourself out or amending your colleagues’s data. Read more about using the data manager here.

When adding expenses, you can choose to recharge the expense to a client; select the client and then Brightpearl will create a quote that you can turn into an invoice. The clients list was only showing the first 100 contacts; it’s now been updated to autosearch to handle tens of thousands of clients quickly and easily.

The main order search now includes street address, great for those of you dealing with subcontractors and staff out on the road who want to find a job for a site.

We’ve added a department widget and project widget to use on templates that relate to orders: _departmentName_ and _projectName_.

You can choose to show items and notes on the order listing screen; handy for at-a-glance reference before having to dig deeper, or if you want to jump straight to a cloned or parent order. There’s a setting in Setup:Options:Sales setup where you can turn this on.

The order search now also looks in the parent order ID, so by typing the parent ID into the order quicksearch box, you’ll get both the original and the clone.

New features in Brightpearl version 3

So, what’s in Brightpearl version 3?

We’ve been working hard to bring you a host of new features, and also make existing features much easier to use. We’re going to be updating the whole user interface over the next few months; this is just a taster of what’s to come. Drag and drop re-ordering, nice soft buttons, new colour pickers and more. We hope you like the changes :)

If you’ve got any feedback that would help us to make Brightpearl blend into your work day more smoothly, either by process or by changes to the user interface, we’d love it if you could get involved with our user panel. Just send an email to design@brightpearl.com for more information.

So, here’s a summary. We’ll be revisiting many of the new features for a closer look over the next few weeks, so watch your inbox (and if you’re not signed up for our newsletter, then join us now).

We’ve updated sales edit screen. There’s a lot of stuff going on in your business, so we’ve had to squeeze a lot of stuff in here too. Various things will appear as you add modules to your Brightpearl system (like inventory management). We used to have half our userbase on one interface with gazillions of options, and the other half  on another interface that was lean, mean and fast, but didn’t support all of our features. Everyone now uses the same page to edit orders, which means we can focus our full efforts on making it really sing.

Update sales/purchase order edit screen

Update sales/purchase order edit screen

Add items straight from your price list using the quick-add box, re-order rows, calculate total on-the-fly, add sales codes mid-flow, edit custom fields and more.

If you’re using our ecommerce module, then you’ll be glad to know that shipping costs now come through to the back-office as a line item on the bottom of the order, and the shipping method is selected correctly by default, which means that you can filter your new orders by shipping method when you come into the office after a busy night of website sales, and ship the most urgent ones first. Splendid.

At the end of the day, you can export your sales list including delivery columns – which now also include the shipping method, which allows you drop the file straight into a packing system such as Metapack.

We now support multi-tier Sales tax, 4 US timezones and US date format. This opens up Brightpearl to users across North America, which is great news for those of you who’ve been wanting Brightpearl in your own timezone. Welcome on board!

date

You can now make your web portal (which comes included with every single Brightpearl account) look just like the rest of your branding. Change colours, add a logo and add if you know your way around spans, divs and moz-border-radius, you can add custom CSS too. Set up your portal at Setup : Options : Other : Web portal. Of course if you already run your website on Brightpearl (like these folk) then the portal comes as part of your website. It’s where your customers have self-service access to their quotes, invoices, tickets and personal information, and can also pay for quotes online if you’ve got the right payment methods set up.

Web portal

Web portal

If you want to be able to process credit cards from within your admin system, then you’re going to love this. We’ve added an integration with Sagepay, so that card payments are authorised from within Brightpearl, with the payment allocated automatically into your accounting system. No hassles and really easy to set up. Read more here. We’re planning to add Authorize.net for our US customers shortly.

Process credit cards in Brightpearl with Sagepay

Process credit cards in Brightpearl with Sagepay

If you’re using departments for your accounting reports, you’ll be glad to hear that you can now filter your General Ledger to show all transactions without a department, and also code up part-journals to different departments (great for wages allocation)

Allocate a transaction across multiple departments

Allocate a transaction across multiple departments

Management of your contact tags is easy. Drag-and-drop re-ordering, simpler screens, and a move to use the “modal” window. Using the modal window means that you don’t need to leave the screen below – so you’ll soon have the ability to add Tags mid-flow whilst working with contacts rather than have to set all your Tags up first.

Edit contact Tag

Edit contact Tag

So you’ve got a list of contacts in your CRM – perhaps you’ve filtered the list to show everyone that has filled in a Smartform on your website, or perhaps it’s a list of contacts imported from an Eventbrite event that you ran. You want to print personalised letters to all of them. This is a simple case of 1-2-3 in Brightpearl; just set up your template, select the contacts and click the “letters” button. Lovely. We’re also working on a library of templates that you can use – watch this space :)

letter

A letter as displayed on screen, including your logo and personalised text. Just hit "print"!

Easy printing of letters from CRM

Easy printing of letters from CRM

For those of you with lots of product options, you’ll appreciate the small tweaks we’ve made to the option edit screen.  Don’t forget you can manage products by Excel too – great if you have hundreds or thousands of SKUs.

Clear screen to update item options

Clear screen to update item options

Sales Credits and Purchase Credits

So this is a pretty major change for version 3.0 – there are two new types of orders; Sales Credits and Purchase Credits. You can create statuses for these separately to fit your own workflow. Of course there’s the new drag-and-drop reordering and colour selector too, so you can get set up in a jiffy. Here we can see 3 Sales Credit statuses, with the first set so that Brightpearl reminds us if the order has not been updated after 3 days.

Simple and powerful edit of order statuses

Simple and powerful edit of order statuses

You’ll hopefully be using the powerful batch processing that comes on many screens in Brightpearl – saving you lots of time every day. We’ve made the whole process much slicker and easier to use. As an example in the screen shot below, you can send a (personalised) SMS off to each customer when we update their sale to “sent” at the end of the day.

Send email and SMS when batch updating orders

Send email and SMS when batch updating orders

Just like the other areas of batch processing, printing a list of orders is a breeze. You can print one of the default templates (like a Quote) – or set up your own document templates for complete flexibility. Your imagination really is the only limit!

Easy printing of orders using any template you like

Easy printing of orders using any template you like

Do you ever find yourself typing the same bit of information into a field over and over again? We’ve got that covered. Just select a Quicknote from the drop-down list below most text entry boxes in Brightpearl and move on to your next job :) If you’re using a quicknote in a field that knows which contact you’re dealing with, then you can use contact merge fields. Same goes for orders and order merge fields.

Clear, crisp editing of quicknotes

Clear, crisp editing of quicknotes

Now for some really juicy stuff. Brightpearl integrates your sales and order processes with your contact database and CRM, which means that if you want to update your contact information from your sales screens, it’s a simple case of selecting the sales and choosing a function! If it’s more than just sending an email or SMS – use a Tag. Once you’ve added a Tag to contacts, you can bring them up in the CRM screens and do whatever you need from there.

Add tags to contacts from Sales lists

Add tags to contacts from Sales lists

New SMS provider – Clickatell

Along with all the other screens we’ve made simpler, adding SMS templates is wonderfully straightforward. You’ve got a choice of a few “merge fields” to make the message more personal. To send SMS messages, you’ll need to sign up for an account with Clickatell and then just pop your API details (essentially login information for the Brightpearl servers) into Brightpearl. Read the full documentation here.

Easy, personalised SMS templates

Easy, personalised SMS templates

Say you want to send a message to all your customers who’ve bought a computer fan from you in the last month. If you don’t sell computer fans, it doesn’t matter – you can search for anything you sell by name or SKU, and then filter the list by a whole load of other options too. You can send an email or SMS directly from this list, or feed it into CRM by adding a Tag (don’t forget you can also connect your Tags to Mailchimp email marketing)

Add Tag to contacts buying certain items

Add Tag to contacts buying certain items from the sales detail report

In much the same kind of way, you can use your Top customers list to generate more re-orders, or else just keep your customers in touch. Communication Is Good – Brightpearl is the system to help you do all of this faster and more easily.

Easily send an email to your top customers

Easily send an email to your top customers

The “list contacts (beta)” screen is now handling all contact search results and listings in Brightpearl. This means easier batch processing of search results, direct export to Excel and a much cleaner, more consistent layout. Over the next few weeks we’ll be adding advanced custom search filtering in (which was on the old screen) – in the meantime those of you with older Brightpearl accounts can still access the old search screen from the “Browse…” menu. You can also change the columns displayed in this list using the options at Home:My preferences.

Contact search direct to export

Contact search direct to export

In a similar fashion, the Sales List is now all handled by the new interface, which also allows much easier batch processing and direct export to Excel or PDF. Many of our users have only ever used this screen and won’t notice a difference. You’ll notice a change if you’re on Standard or Premium stock control. Some of you will be disappointed to see that the order contents are not shown by default, so you do need to open the orders to see what’s in them. We will be adding a “quick preview” very soon so that you can have a glance at what’s in the order without needing to open it up.

Updated Sales list screen

Updated Sales list screen

We’ve also improved the way that you can work with your customer debt. Send an email or SMS, add a note or even a contact Tag directly from the accounting screens. One report that you might find particularly useful is the Accounts:Customers:Reports:Invoices (unpaid and overdue) – from where you can easily send a reminder letter that contains details of the invoice and a link to your web portal so that your customers can pay you online!

CRM features from within your accounting screens. Lovely.

CRM features from within your accounting screens. Lovely.

When sending emails from the pop-up window (just click on any red email link in the system) you can now pull in email addresses from your database.

Type-ahead search when sending emails

Type-ahead search when sending emails

Also in version 3.0:

- Multiple calendars no longer supported : add events for people
- We’ve removed event ticketing. You can still have people on events, but you can’t connect events to orders
- We’ve discontinued Wufoo connection for our Smartforms. It wasn’t being used, sorry!
- Mailchimp : opt-in emails can now be sent when you add Mailer Tags to contacts if you wish. See Setup:Options:Contacts.

… and last but not least, we’re now listed on Google Apps Marketplace, which means that you can set up a new Brightpearl account with Single-Sign-On from your Google Apps Universal navigation menu. This is currently for new users only, we’re going to support Single Sign On for existing users in the very near future.

Brightpearl available from Google Apps

Brightpearl available from Google Apps

Get the 93ft high view

This week’s client focus in on Bike-Science.com, a Bristol based outfit selling top end bicycles and offering a custom fitting service to get your ride just right. Read the full story here.

Bike Science run their website on Brightpearl, and wanted to get something up and running fast. Andy, the business owner, doesn’t want to spend his time designing flash graphics and learning HTML/CSS, so he brought in a Sheffield design agency that he’s worked with before; 93ft.

Andy also uses BookingBug, an online booking system, to handle scheduling of his bike fitting diary. Website visitors can book slots online. We’ve got some cool stuff happening with BookingBug over the next month or so. If you manage places on classes or workshops for your members/customers, then definitely have a look.

The booking bug widget has been embedded into his Brightpearl website to provide a seamless view for his customers.

I spoke to Stephen at 93ft about their experience putting a website together for Bike Science. As a design house, they are familiar with Actinic, Shopify and a number of other ecommerce platforms. The Bike Science site was their first experience using Brightpearl, and everyone’s pretty stoked with the results.

“It really didn’t take that long to learn”, says Stephen. “There are a few areas where the platform could do with more features, such as more options in the RSS feeds and easier handling of custom javascript, but we found it easy to put the site together with the aid of the skeleton templates and CSS files.”

There’s no coding involved at all; all you need to design and launch a website on Brightpearl is some HTML and CSS knowledge. If you want, you can even use one of our pre-built themes to make your launch even simpler.

If your website is not yet running on Brightpearl, then why not add a website to your account, get in touch with 93ft and launch a sexy, fully integrated online presence.

Help your customers find what they need

Today I was sitting down with a client of ours, explaining how the Pearl ecommerce search works. It’s essential that your customers can find what they need within a few seconds of arriving at your website, otherwise they will quickly lose attention and go elsewhere. This short article explains how you can track customer searches once they reach your site and how to take appropriate action, to serve them up the products they are looking for.

You’ll need to have a Google Analytics account set up and connected to your Pearl account. It’s free, and very handy. This is how to set it up. Also make sure you have the SEARCH widget in place on your website of course!

Before we start, we’ll need to collect some information. What are people searching for? Do they find it in your site? We’ll use Google’s Site search feature to find out:

  1. Log in to your Google Analytics account.
  2. Click ‘Edit’ in the Website Profiles summary box for the profile you would like to enable Site Search for.
  3. Click ‘Edit’ from the ‘Main Website Profile Information’ section of the Profile Settings page.
  4. Select the ‘Do Track Site Search’ radio button in the Site Search section of the Edit Profile Information page.
  5. Enter your ‘Query Parameter’ in the field provided. This is “keywords” for a Pearl ecommerce website.
  6. Choose for Google Analytics to strip out the query parameter from your URL.
  7. Save changes!

Over the next few days you’ll see the results come through in the “Site search” section of the Google Analytics reporting, which is under the “Content” menu item on the left hand side.

Google Sitesearch

Google Sitesearch

Once you’ve established what people are searching for, you need to see if these searches bring up expected results. You know your product set better than anyone, so plug these searches back into the  search box on your site to see what comes up.

Pearl will display all items where your search query appears in either the product name, or the meta keywords. You can use the keywords to tweak what appears.  So for example, if a visitor is searching for “Billabong shirts” but all your items are “Billabong T-shirt, Medium Red” for example, then they won’t appear in the search results. It’s an exact match. Sometimes our clients say “make it more intelligent” but the algorithms required vary massively depending on the number and type of items in your store, so we let you decide using the keywords.

Once you’ve got the hang of what to do, you can bulk upload keywords for products using the Data manager (use a 2 column file, Product ID/SKU in column A, and keywords in column B, separated by a comma), which will make the job quick and simple. Don’t overdo it by loading hundreds of useless keywords in.

Happy searching!

Billing changes, 1 page checkout and other updates
This month …

  1. Changes to billing
  2. Sending email from Pearl
  3. Exploring the report centre
  4. API information
  5. One page checkout
  6. Other updates

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Latest news from Pearl

Changes to the way we bill for your account

We’ve had a lot of feedback from users who are frustrated with the monthly popup screen, where you need to enter your card details each time. We agree. It’s hassle that nobody needs. From March 1st, we’re going to be introducing automated repeat billing, so that you just get your Pearl invoiced to you each month with minimum fuss. We’ll charge the same card, which you’ll need to enter in the same way as before just one more time.

We are of course fully PCI compliant, your card details are not stored anywhere on our system. We will be using SagePay for card processing, a side effect of which will be the ability for you to take card payments from your clients and customers from within the Pearl screens using your own SagePay account, in the same way that the Secure Trading integration works.


Sending batch email from Pearl

You all know that we integrate with MailChimp for volume email marketing. For smaller mail-outs, you can use the contact list screen to batch email. This works to a point, and does allow you to merge more fields than the firstname/lastname only that the Mailchimp integration supports. The thing with sending from the contact list screen is that the mail is sent from our servers on behalf of your email address, which increases the risk of the mail being spammed, and also increases the risk of our servers not delivering key emails like invoices and statements.

If you want to use the contact list screen for batch emails, then you’ll need to set up your Pearl account so that emails are sent via your servers over SMTP. We’re letting you know that from the start of March (sooner for new accounts), you will only be able to send batch emails from the contact list screen if you have an SMTP account configured. We have a new video to show you how to set up your SMTP.

Gmail supports SMTP – setting up Pearl for SMTP is a great way to get your outgoing emails appearing in your Gmail sent items.


Exploring the report centre, expenses and lead follow up

We’ve added a few more videos to our YouTube channel. If you’re just starting out with Pearl, or even if you’re a seasoned pro, it’s well worth having a look to see how you can get the most out of your system.




Updated link to our API information.

Last newsletter we invited you to sign up for our API, which will allow you to communicate with your Pearl database using other software. We got the link wrong! So here it is:

Click here to sign up for free developer news

Read our API documentation – you can get started today!



Pearl Web – the next phase : including one page checkout

So, as we mentioned before, the way that we handle Pearl websites is being updated. We’ve slipped a couple of weeks on this for various reasons, but one of the goodies that we’re going to be offering is a one page checkout process. This will only be supported on “phase 2″ websites, so get planning now if you want to be able to make use of the new features. It’s probably worth getting in touch with one of our design partners to see if they can upgrade your site for you:

Centation, Bristol

Glow Creative, Bristol

Do you know a web design company that would like to pick up some more work? Get in touch!



Other system updates to watch out for

Please make sure you earmark just a minute or two to have a look at the release notes on our website. It’s really good for you to know what’s happening. One update that we suggest you watch out for is the automatic selection of Tax codes when you are using the “create new entry” box in the bank statement matching screen.

We’re also Twittering – follow us now

And we’ve just launched a Facebook page become a fan!

Join us for the ride :)