Olga Olsson is an online fashion retailer that makes and sells high end luxury swimwear and womenswear. Made with love to be loved; their ethos is to make beautiful garments that have a minimal impact on the environment, and maximise the return for the small producers that make their collections. Designer and Founder Ruth Ferguson named the brand after her grandmother Olga, who was both glamorous and kind; two qualities that are reflected in the design and development of the collections.
Ruth explains how Brightpearl has revolutionised the way they work:
“Initially when I was starting out I just had everything in Excel, when setting up a business there is never enough time to do everything, so the way Brightpearl can be designed to work with your business and adapt to its needs is a real advantage. Brightpearl stood out as the best software for my company because everything about it is geared towards modern businesses that want to improve efficiency and save time. I was just starting out and Brightpearl has helped me to grow.
Moving to Brightpearl was quite effortless, importing contacts and information is easy, and it has revolutionised the way we work.
Saves time and improves efficiency
Brightpearl’s software has helped us to keep track of complicated stock information (with varying colours and sizes) which is shipped worldwide both to individual customers and retail boutiques. The many features in the system have also improved our follow up of leads and chasing up of unpaid invoices.
Brightpearl’s cloud software allows us to run a business with relatively few people spread out all over the world, synchronising and organising pretty much everything. This is possible as using Brightpearl means all our contacts, sales, website, stock control, and accounts are in one place and accessible from anywhere on the planet.
The layout and ease of use of the package are a huge plus – as a designer by trade I have no time or interest in complex-looking software programs, Brightpearl has a design layout that is aesthetically appealing and logical.
In particular I like the fact the stock control is linked up to sales and the online website, which saves time and improves efficiency. I also find the ability to link up to other programs such as Mailchimp, and improve the Search Engine Optimisation through features within the website package to be extremely useful.
Contributed to the success of our business
Brightpearl without a doubt has contributed to the success of our business, and I would recommend it to anyone – whether an established business or just starting out, the software adapts to your needs and almost intuitively supports your business as it grows.”