Brightpearl goes far beyond traditional ecommerce software to tie together your whole business. From the way your pages look to search engine optimization, all the way to handling discounts, orders, inventory, complete customer profiles, and even your accounting (Brightpearl includes a full-fledged accounting system). By tying it all together Brightpearl reduces the time you need to spend on your systems so you can focus on your business.
- Templates and tools to build a beautiful site that looks just the way you want and can be up and running in a matter of hours
- Support for multiple storefronts so you can target messages, appearance, and products to each of your markets
- Publish your products to Google Base and other comparison shopping engines for maximum visibility
- Track the source of every lead all the way to revenue
- Comprehensive inventory and order management
- No more time wasted entering data into multiple systems
- Instant access to important business information: customers, products, prices, orders, payments and many more
As soon as a customer buys online, the sale appears in your Brightpearl system, and the accounting entries are automatically made. Every time you add a new range of items, they are automatically ready at the register and your website. And because Brightpearl also supports offline selling via phone or point-of-sale, inventory and order status is live and cnosistent across all your multiple selling channels.
Comprehensive eCommerce software
Use our pre-built templates or design your own with Brightpearl’s incredibly straightforward template tools to define the look you want for your site. Add pictures, descriptions and even recommendations to your product list and post them into an online version of your physical stores. And because Brightpearl is built on an integrated back-end, it stays automatically in sync across all your sales channels-- online and offline. Choose from a range of free website themes or easily design your own. Built-in Search Engine Optimisation (SEO) capability and automated product feeds to price and product-comparison sites like Google products and Shopping.com help you get your online store in front of your customers.
Inventory management that works to save you money
Running a successful online retail business, like any other retail business, revolves around having enough of the right items in stock, but not so much that you run out of cash. Brightpearl keeps track of all incoming and outgoing items for you, whilst you get on with the day to day processes. It's easy for you and all your staff to see exactly what you have in stock, what's on order with suppliers, and when new stock is due to arrive. The system presents key reports that help you make the right buying decisions.
Reporting to help you stay on top of your business
To invest time into the right marketing, you need to know what works and what doesn't. To invest in the right stock you need to know what sells well and what doesn't. You also need to know how much tax you owe, and what your cash flow is doing, Brightpearl is packed with reports that give you all this information and much more, any time of day from anywhere you can access the internet.
Drive loyalty and find new customers with integrated Email and SMS marketing
Using Brightpearl's POS you can capture information from each of your customers directly into the same system that helps you run email marketing campaigns and drive more traffic to your physical stores and to your online shop. Filter customers by region, product and send targeted emails or text messages to drive more business to your stores. No more fiddly CSV export/import or synchronisation with separate email marketing software!
Take and track payments
Take payment through your Brightpearl-powered website, in your store, over the phone-- wherever you need to. Brightpearl supports multiple great payment service providers in the UK (US & Canadian payment providers coming soon) and Paypal payments globally.
Want to know more?
You can try Brightpearl for free; set up your own trial account now. No credit card needed, nothing to download; get started in minutes!
