dotdigital Engagement Cloud
Enrich your omnichannel marketing in dotdigital Engagement Cloud with Brightpearl’s customer and order data
Push contact, segmentation and order data automatically from Brightpearl to dotdigital Engagement Cloud and create hyper-targeted marketing campaigns to acquire, convert, and retain customers. Automate the tagging of new contacts by interest, product group, brand preference or in any other way you’d like, and have those contacts automatically flow into the appropriate dotdigital Engagement Cloud address books.
How it works
Contacts
Newly tagged contacts and updates to contact records will flow into dotdigital Engagement Cloud.
Segmentation
Contacts will be added to appropriate address books based on automated tagging in Brightpearl.
Orders
Orders are automatically pushed into dotdigital as transactions.
Unsubscribes
When contacts unsubscribe in one platform, the other will be automatically updated.
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