Adventure equipment brand sets up camp with Brightpearl

AUSTIN, TX & BRISTOL, UK, Feb. 4, 2021 – Roam Adventure Co. has selected Brightpearl to power its ecommerce expansion and optimize its operations for all conditions.

Founded in 2017 by four adventurers from Austin, Texas, Roam Adventure Co. offers high quality, dependable camping gear that is perfect for weekend warriors and the go to choice for explorers across America.

With Brightpearl in its camp, the adventure equipment supplier will be able to easily handle sudden overnight spikes in demand and shifting fulfilment requirements, ensuring that intrepid Americans are geared up in good time for their own adventures. Brightpearl’s intuitive platform will provide a real time view of inventory, accounting, sales and reporting, offering complete control across all aspects of the business, and aiding the firm in its pursuit of improved efficiency as it grows. 

In addition to improved visibility of inventory and sales, Roam will take advantage of Brightpearl’s demand planning functionality to forecast future demand and allocate products accordingly. Powerful automation software will also free up hours of time formerly spent on repetitive manual tasks so that the Roam team can focus on delivering the highest possible standard of customer service. 

“We interviewed a handful of software companies but ultimately made the decision to move forward with Brightpearl because the platform is more modern than many of the other options we vetted and it is 100% web based.” said Nick Mazzanti, Founder, Roam Adventure Co. 

“This gave us confidence in the platform as a long term solution and gives us the flexibility of running the software on many different devices with ease. Also, the InventoryPlanner plugin is sure to relieve some of the manual components and heavy lifting we were doing via spreadsheets for our forecasting. We are excited to be up and running with Brightpearl now and looking forward to utilizing the platform to help streamline our sales channels as we grow.”

Brightpearl will help Roam to deliver its top quality products in a rapid and efficient manner, without sacrificing on the excellent customer service that the company has become known for within the camping industry. 

“Roam Adventure Co. has taken stock of the unpredictable nature of today’s retail landscape, recognizing the need for a digital operations platform that is as robust and flexible as its own line of products” said Justin Press, SVP of Customer Success at Brightpearl. “In selecting Brightpearl it has ensured that it will have the capacity to deal with rapidly shifting demand and consumer habits which are developing over the long term. We’re exceptionally pleased to be the operational choice for a company that is growing in popularity across the US.” 

ENDS