Multichannel order management software built for retailers and wholesalers Efficiently manage all your online and offline orders in one place. Make multichannel order management simple with automated ordering, fulfillment, shipping, and invoicing workflows.

More than standalone order management software Speed up order processing with automation Brightpearl’s efficient automation engine automates all repeatable order management tasks, while you focus on the exceptional orders that need your attention. Reduce order processing and delivery times to perfect the consumer experience, increase repeat purchase rates, and achieve greater lifetime customer value. Complex multichannel order fulfillment made simple Choose the best fulfillment option for each sales channel with fulfillment models in Brightpearl like partial fulfillment, dropshipping, multi-location fulfillment, or Fulfillment By Amazon. With automated fulfillment processes, you can handle a large amount of orders across multiple channels with ease. Know your sales channel performance inside and out With Brightpearl reporting and business intelligence, get instant access to deep insights on your sales channel performance, enabling data-driven decisions for your different channel strategies. Streamline all post-purchase operations As a complete Digital Operations Platform, Brightpearl simplifies your multichannel order management processes, and provides other core features to boost your operational efficiency. They range from inventory management, to inventory planning, warehouse management, accounting, purchasing, supplier management, POS, CRM, reporting, ecommerce business intelligence, and more. Unlimited business growth Whether you’re managing sudden order spikes as your business expands, or adopting a new business model such as Direct to Consumer (DTC), Brightpearl supports your growth with its pre-built, high-performing sales channel integrations. As well as all critical functionality tailored to retail and wholesale.

Brightpearl is specifically designed for retail and wholesale businesses, which means you won’t pay for any unnecessary functionality or costly customizations.

Built for retail Brightpearl is specifically designed for retail and wholesale businesses, which means you won’t pay for any unnecessary functionality or costly customizations. icons8-services@2x Software with service Our retail consultants accompany you throughout the entire partnership, from project scoping to implementation, offering 24/7 tech support and ongoing business consulting. icons8-mountain@2x Agility at scale Whether it’s preparing for the holiday rush or responding to sudden market changes or shifting business directions, Brightpearl’s agile operations help you scale with a platform you can build your business on.

Core features of Brightpearl’s Multichannel Order Management System

Multichannel order management Collate, process, and manage orders from all your online and offline sales channels on a single platform. Robust ecommerce integrations Integrate with major ecommerce platforms and marketplaces through high performance, scalable, and purpose-built ecommerce integrations. Easily handle tens of thousands of orders a day, preventing missed sales, even during peak trading periods. Real-time multichannel inventory sync Instant inventory updates across all the sales channels and inventory locations, as soon as an order is placed, preventing overselling and inventory errors. Automatic order processing Automatically allocate inventory, route orders to the right warehouse, and invoice sales orders using configurable workflow automation, all without the need for a developer. Automated order fulfillment Easily set up automation rules to match your desired fulfillment workflows, from partial fulfillment, multi-location fulfillment, and dropshipping, to Fulfillment by Amazon. Get more orders out faster, with the same amount of staff. Multichannel Fulfillment with Amazon FBA Enable Fulfillment by Amazon on orders from channels like Shopify, BigCommerce, Magento, or eBay. Configure your automation workflow to trigger shipments sent to Amazon, ensuring correct requests are sent to Amazon to avoid errors and fees. Allocate back orders Raise purchase orders for out-of-stock items so inventory is automatically allocated to the sale once it arrives in stock. Integrated point of sale Capture orders, customer information, and payments from your physical stores, trade shows, or events using our intuitive, integrated POS app. Have product details and real-time inventory levels on hand to easily handle any customer inquiries. icons8-close-garage-door-60 Customizable order management workflows Create your own order statuses or use custom fields to categorize orders from creation to completion. Apply these statuses and fields when determining customized order processes, from allocating inventory, to fulfillment, shipping, taking payment, and invoicing. icons8-truck@2x Reliable shipping and 3PL integrations Manage all your shipping carriers in one single platform, with robust integrations with shipping solutions like ShipStation and Shiptheory, as well as various third party logistics (3PL) systems. icons8-warehouse-60 Customize customer terms for wholesalers Apply specific price lists, discounts, payment terms, credit limits, account ownership, and more to your wholesale customers. Create and send quotes, proformas, order confirmations, invoices, and statements directly from the order. icons8-left-60 Flexible return workflows Clone your sales orders to credits in one easy step, and raise a new order for exchange or refund. Choose how and when to process the inventory, allowing it to be put back in stock, written off, or quarantined, as required. icons8-graph-report-60 Sales analysis reporting Identify your most loyal customers, biggest spenders, best selling products, and top-performing sales channels with the help of various data-driven reports. icons8-gears-60 Integrated accounting data Choose to use our fully integrated accounting or integrate with your existing accounting software to gain real-time financial insights on your business.

Multi-channel Order Management

Free yourself from complexity - and handle
increased orders with ease

Get orders out faster with automation

Did you know Brightpearl customers process orders up to 70% faster, thanks to our Automation Engine? Easily set up your own rules to automate everything from picking to shipping. Get alerted when there’s a high value, suspicious or VIP order that needs your attention. Save hundreds of hours to reinvest in what really matters – growth.

Easily manage order fulfilment

Handle increased orders with fewer errors using Brightpearl. Set simple rules to automatically pick the best fulfillment option for each sales channel you use. Easily automate partial fulfillment, dropshipping, multi-location inventory allocation and invoicing, too.

Plug & Play integrations

Looking to expand to new channels? We’ve got you covered. Connect to Shopify, Shopify Plus, BigCommerce, Magento, Amazon and eBay in minutes. Our native integrations have been purpose-built to handle huge volumes – so you won’t miss sales, even during peak season events like Black Friday.

Streamline online and offline sales

With Brightpearl’s integrated POS, you can sync your online and offline sales and inventory in real time, to easily stay on top of your finances. Already got a favorite POS system? No worries – chances are, we already offer a Plug & Play integration to it. And if we don’t, we’ll rapidly build one using our thriving partner network and deep API.

Better business intelligence

With Brightpearl Analytics, get deep performance insights on your sales channels, your products and your customers – based on meaningful KPIs such as revenue, average order value and customer lifetime value. You can even gain insights on the success of your ad and marketing campaigns – so you can make data-driven decisions about how to spend your budget.

Expert set up and support

If you’re a multi-channel merchant using various tools to deliver the best shopping experience, you need all your tech to be in one place. Our experts ensure everything from your sales channels to your payment tools, accounting and shipping providers are seamlessly connected and optimised for your business.

Ready to reach your potential?

Discover how Brightpearl can help your business Grow Fearlessly.

Get Started

Our customers

Trusted by merchants in every industry

"Two years ago we were processing 1300 orders a month, and post-Brightpearl, we’re processing approximately 25,000 orders a month."

Bruce Gibson, Electric Tobacconist

"We’ve been delivering 99% of orders as next day delivery during the pandemic – with less staff. Brightpearl has been essential to our success."

Rob Cooper, Fairfax & Favor

"The main benefit of a system like Brightpearl is that sales can rapidly go from 100 to 10,000 and the platform doesn’t blink, no matter how many orders you have."

Paul Swain, Mad4Tools.com

"Using Brightpearl allows us to process orders twice as fast as before, giving us the confidence to introduce multiple delivery options, including late next-day delivery services, as we now know that we will be able to fulfill our service promises effectively."

Andy Lockley, Head of Ecommerce, Love Shopping Direct

"We’re now able to synchronize inventory seamlessly and remove hurdles in our picking and packing process, which has resulted in a huge reduction in time spent getting orders out of the door. It means our customers are getting their educational materials faster than ever."

Ahmed Haider, Zookal

Why Brightpearl

Streamline your systems, scale up your business

Packed with built-for-retail features
Time-saving, game-changing automation
Plug & Play integrations plus open API access
Fast, success-guaranteed implementation
Real-time business insights
Designed for fast-growing e-commerce brands and multichannel leaders
Software with Services

Core Features:
Multichannel Order Management

Get Started

Multi-channel made simple

Collate, process, and manage orders from all your online and offline sales channels on one single platform.

Automated workflows

Easily create your own rules to automate inventory allocation, order routing, order fulfillment, shipping and invoicing. No coding necessary.

Automated order fulfillment

Automate partial fulfillment, dropshipping, multi-location fulfillment and Fulfillment by Amazon to simplify and speed up complex order fulfillment workflows.

Native e-commerce integrations

Integrate with major ecommerce platforms and marketplaces using high performance, scalable, purpose-built ecommerce integrations. Easily handle tens of thousands of orders a minute – preventing missed sales, even during peak trading periods.

Real-time multichannel inventory sync

Instant inventory updates across all the sales channels and inventory locations, as soon as an order is placed. No more overselling and inventory errors.

A better way to do Amazon FBA

Enable Fulfillment by Amazon on orders from channels like Shopify, BigCommerce, Magento, or eBay. Configure your automation workflow to trigger shipments sent to Amazon and ensure requests are correct to avoid delays and fees.

Allocate back orders

Raise purchase orders for out-of-stock items so inventory is automatically allocated to the sale once it arrives in stock.

Integrated POS

Capture orders, customer information, and payments from your physical stores, trade shows, or events using our intuitive, integrated POS app. Always have product details and real-time inventory levels on hand to easily handle customer inquiries.

Plug & Play 3PL integrations

Manage all your shipping carriers from one central hub, with robust integrations to shipping providers including ShipStation and Shiptheory, as well as various third party logistics (3PL) systems.

Flexible returns workflows

In just a couple of clicks, clone your sales orders into credits and raise new orders for exchange or refund. Choose how and when to process the inventory, allowing it to be put back in stock, written off or quarantined.

E-commerce Analytics

Identify your most loyal customers, biggest spenders, best selling products and top-performing sales channels as well as the most profitable ad platforms with Brightpearl Analytics.

Real-time accounting

Choose to use our fully integrated accounting or rapidly connect to your existing accounting software to gain real-time financial insights on your business.

Customize terms for wholesalers

Apply specific price lists, discounts, payment terms, credit limits, account ownership and more for your wholesale customers. Create and send quotes, proformas, order confirmations, invoices and statements directly from orders.

Find out more

Tour other features

Integrations

Ready to Plug & Play?

Brightpearl makes it easy to seamlessly connect with the best tools, apps and add-ons for your business

See all our integrations

Got questions?

Our expert team has answers. Fill out your details for a live demo.

Book a Demo